- Smartphones (1)
ASUSTeK Computer Inc., commonly known as ASUS, is a premier name in the technology and electronics world, with a strong foothold in the smartphone market. Founded in 1989 by T.H. Tung, Ted Hsu, Wayne Hsieh, and M.T. Liao, ASUS initially made a mark by producing high-quality motherboards and other computer components. The company’s foray into the smartphone sector came with the launch of the ASUS ZenFone series in 2014, garnering attention for its blend of affordability, performance, and innovative features.
ASUS smartphones are known for their robust build quality, sleek designs, and powerful hardware specifications. The ZenFone lineup, in particular, differentiates itself with high-resolution cameras, competitive pricing, and user-friendly interfaces. ASUS also dabbles in gaming smartphones through its Republic of Gamers (ROG) brand, which is known for devices geared toward mobile gaming enthusiasts.
The company's relentless innovation has led to milestones such as the ZenFone 6’s Flip Camera technology, which earned widespread acclaim for revolutionizing mobile photography. The ROG Phone series has been praised for its high refresh rate displays and advanced cooling systems, solidifying ASUS’s standing as a leader in the gaming smartphone sector.
Globally, ASUS has managed to carve out a reputable niche in the highly competitive smartphone market, consistently receiving positive reviews for their durable and high-performing devices. While newer entrants continually disrupt the market, ASUS's focus on quality and