- Smartphones (1)
Samsung Galaxy Grand 2
Overview
The Samsung Galaxy Grand 2 is a mid-range smartphone that falls under Samsung's Galaxy line, aimed at users seeking robust performance at an affordable price. It serves a diverse audience with its various features including a 5.25-inch TFT display, 1.2 GHz quad-core processor, 8-megapixel rear camera, and a 1.9-megapixel front-facing camera. The device supports multi-window functionality, enabling users to multitask efficiently, and comes with Android 4.3 Jelly Bean, upgradable to higher versions.
History
The Galaxy Grand 2, released in December 2013 as the successor to the original Galaxy Grand, quickly gained popularity for its blend of upscale features at a budget-friendly price point. It was part of Samsung's strategy to dominate the mid-range market amidst growing competition. This model was crucial in bridging the gap between high-end and entry-level smartphones, thereby broadening Samsung's user base.
Achievements
One of the notable achievements for the Galaxy Grand 2 was its sales performance in emerging markets. Its large display and dual-SIM capability made it a preferred choice in regions like India and Southeast Asia. The smartphone was lauded for bringing premium-like features to a wider audience, which was particularly significant in an era where smartphones were becoming essential tools for everyday life.
Reputation
Globally, the Galaxy Grand 2 contributed to Samsung's reputation as a versatile and innovative smartphone manufacturer capable of catering to different market segments. It was frequently praised for its affordability without compromising essential features, helping Samsung solidify its competitive advantage in the mid-range sector. Customers and reviewers often cited the device’s solid build quality and user-friendly interface as standout elements.
This description emphasizes the Galaxy Grand 2's role in Samsung's product line and its impact on the mid-range smartphone market.