Symphony

Smartphones (23)

Overview: Symphony is a prominent name in the smartphone and consumer electronics market, particularly known for delivering affordable yet feature-rich smartphones. The company offers a wide array of products, including basic mobiles, smartphones, and tablets, catering to various segments of consumers, from entry-level to mid-range markets. Symphony smartphones are equipped with essential features such as high-resolution displays, solid battery life, reliable performance, and contemporary designs, making digital connectivity accessible to a broad audience.

History: Established in 2008 by Edison Group in Bangladesh, Symphony has significantly shaped the country's mobile phone industry. Symphony started as a brand importing handsets but quickly evolved, rolling out locally manufactured devices to meet the increasing demand. By prioritizing affordability without compromising quality, Symphony has played a vital role in increasing smartphone penetration in developing markets.

Key Achievements: Symphony's notable milestones include becoming the leading mobile phone brand in Bangladesh, a position it has held due to its strategic market positioning and robust distribution network. The company's commitment to innovation is evident through the launch of various budget-friendly smartphones packed with competitive features. Symphony’s partnership with Google under the Android Go initiative stands out as a major achievement, ensuring efficient performance on low-cost devices.

Global Standing: Symphony enjoys an excellent reputation, particularly in South Asia, and has been expanding its footprint into other emerging markets. Known for providing value for money, Symphony’s smartphones are celebrated for their reliability, build quality, and user-friendly experience. As a leading brand in Bangladesh, Symphony has a strong position in the global market, recognized for its commitment to making advanced technology accessible to all.